I should be more grateful. As comedian Louis CK says, everything is amazing.
But three weeks ago, when Google Maps directed me to drive my car up some stairs in Rijeka, Croatia, it was awfully hard to appreciate the miracle of modern technology.
I'm
a cartography lover, so no Google project has directly appealed to me
more than Google Maps. I eagerly embraced every new ability: plotting
routes, finding businesses, scoping out neighborhoods, booking hotel
rooms, exploring destinations, figuring out my location during a hike --
and using the Android app to give me turn-by-turn driving directions.
As
Google Maps' driving directions improved in the four years I've been
using them, I grew to rely on the app more and more for navigation. It
made mistakes every now and again, but gone were the days when I'd pay a
rental car company a big premium for a beat-up sat-nav device.
Alas, my love affair ended during my August vacation in Croatia, Slovenia, and Italy. My Nexus 5 phone and I were lead navigators for a two-car family trip, and I was led astray so often that it became a running joke.
I'm willing to cut the app some slack. GPS satellite radio signals
can be blocked by buildings and trees. The network was occasionally
spotty. Given those tight switchbacks in the Dolomites of Italy, I can
forgive a phone that thought I pulled a U-turn when in reality I drove
through a tight 180-degree hairpin turn.
But this was worse. Here are some of the problems I experienced:
Orientation
problems meant that the app, instead of representing our car as a blue
arrow pointing forward on a road that extended up the screen, would
rotate the view about 60 degrees. It's not a critical problem, but it
means a driver has to perform one more transformation before
understanding the image. On other occasions the arrow was oriented
sideways to the road. Once it was so bad it showed our arrow pointing
backward while the road extended forward. Though most of these problems
were blips, the last one took an app restart to fix.
Several
times, the app showed our car driving way off the road. I've had this
problem before and attributed it to GPS issues, but it was distressingly
frequent on our trip, and many times I couldn't even see our "you are
here" blue arrow on the screen.
When we were trying to drive
northwest to Vicenza, the app routed us southeast to Padua on the
autostrada. We drove about 20 kilometers the wrong way before figuring
it out. This angered me so much that I fired my Nexus 5 and tried my
wife's iPhone 5S running Google Maps. It seemed less bamboozled and it
tracked orientation better, but later in the trip it also gave bad
advice.
And in Rijeka, Croatia, the app routed us up a very
steep and narrow street. I was skeptical but followed the advice. At the
top, where the street was blocked by bollards and turned into a path in
a park, the app advised us to take the stairs. (No, I hadn't changed it
to pedestrian mode.) It took about 10 minutes to turn around our
miniconvoy and extricate ourselves.
Google wants Google Maps
to be the all-knowing geographic assistant that gets me where I need to
go. But now I have trust issues. Google
Maps' difficulties figuring out our orientation were particularly
paralyzing when navigating roundabouts and complicated cloverleaf
intersections.
Screenshot by Stephen Shankland/CNET
In
the long run, I'm confident Google will fix this. Its mapping service
is immensely important, and what Google has accomplished with it is
impressive. I use it for routine daily life as well as trying to figure
out how to get to Venice via vaporetto. It's great for exploring new areas like the sights of Iceland.
The mobile revolution has increased the importance of Google Maps
tenfold, since it now travels with us. It ranks with giants like e-mail,
Facebook, and Netflix that are deeply embedded in millions of people's
lives.
Indeed, Google has shown some improvement. The sort of
frequent app crashes I suffered on a business trip in the UK seem to
have been fixed, for example. The company tells me it's aware of the
issues I reported, including the apparent switch into pedestrian mode
that led me to the stairs -- and is fixing them. And the company
encourages people to use Google Maps' "report a problem" system. "The reports we get from users really help us improve Google Maps for everyone," the company said.
Google
has a direct financial incentive to keep Maps humming. It sells ads on
the site, and it sells access to the service to other companies that
want to embed map data on their own services. With the interiors of
malls and stores showing up in Google Maps, you can bet there will be
new opportunities to generate revenue, too.
Google Maps runs rings
around sat-nav systems in some ways. The ease of saying to my phone
"navigate to the American Hospital of Paris" starkly contrasts with the
difficulties of painstakingly entering addresses into the in-dash
computer letter by letter. Our sat-nav system is even worse when trying
to search for some point of interest whose address I don't know in
advance. But once you set that address, the car's clunky old system is
solidly reliable.
Google Maps now fills me with dread as well as
awe. It's hard to build trust, but harder to repair it, and that's what
Google must do now.
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